Portrait of Bri Biasone

Designer by day, climber by night.

To me, UX is about solving a technical or business problem while ensuring the solution truly meets the needs of a wide range of people, each with different abilities and lived experiences. It’s a lot like working out a climbing route (fittingly called a “problem”). As a rock climber of 10 years, that kind of thinking comes naturally to me.

When I’m not working, you’ll find me outdoors chasing adventures, from hiking and climbing to paddleboarding and cross-country skiing. There’s so much of the world to see!

Hey, I’m Bri!

I love solving problems using creativity and design.

I’ve always been curious about people and the world, how things work, and why they are the way they are.

I tend to think outside the box, a trait that shows up in my creative life as an artist (painting and pottery are some of my hobbies!). So when I discovered UX, I knew it was the perfect fit.

Bri rock climbing

Experience

UX Designer

Public Services and Procurement Canada

2025 - Current

Product Designer

Freelance

2024 - Current

E-commerce Data Specialist

General Mills

2021 - 2024

Bri kayaking between cliffs